Custom Cosmetics Experience at Amore Seongsu | Reservation & Preparation Guide for AI Skin Analysis × Robot Formulation
🎬 Guide to Booking and Preparing for AI Skin Analysis × Robotic Formulation
At Amore Seongsu in Seongsu, you can create your own custom foundation or lip product on the spot using AI skin analysis and robotic formulation. As appointments are required in advance, we have compiled the information you need to know before your visit, from how to book and what to prepare on the day to what to wear.
🎯 A Beauty Experience in Seongsu That Takes You from “Buying” to “Creating”
We’re covering the hottest custom-made cosmetics experience right now in Seongsu-dong (Seongsudong), the mecca of Korean cosmetics.
Instead of choosing and buying hit products, you can get foundation and lipstick made on the spot exclusively for your skin.
The star of the experience is “Amore Seongsu,” operated by Amorepacific. It offers an unprecedented personalized experience combining AI skin analysis with robotic blending.
🧪 How are custom cosmetics made for you at Amore Seongsu?
Here’s an introduction to each step based on the process YEPPURIKO staff experienced during their visit.
The experience unfolds in four main steps.
First, a special scanner is placed against your skin to analyze your skin color by breaking it down into hundreds of different tones. Even subtle details that are difficult to notice yourself, such as your skin’s brightness and the ratio of redness to yellowness, are converted into data.
Next, you’ll have a 1:1 consultation with a colorist based on your diagnostic data. You’ll work together to determine your ideal finish, whether it’s a dewy glow (Glow) or semi-matte (Semi-Matte).
Once the formula is finalized, a specialized robotic arm mixes the ingredients right before your eyes. With precision accurate to within 1g, fresh foundation or lip products are completed on the spot.
Finally, you can have your name or favorite words laser-engraved on the bottle or case. This is the moment your product is finished as a signature cosmetic made just for you.
✅ Key Point
By combining the three elements of (data-based measurement), (human refinement), and (machine production), the process is designed to achieve a level of precision that is difficult to achieve with mass-produced products.
💄 Which Will Leave You More Satisfied: Custom Foundation or Lipstick?
Both are appealing, but which one suits you better depends on your concerns.
Custom foundation or cushion foundation is ideal for those who don’t feel comfortable with the standard shades 21 or 23, or whose face looks dull by evening. It’s easier to match the color of your neck and helps create a natural, skin-like finish without looking overly pale.
On the other hand, custom lipstick is a popular choice for those looking for a shade that suits them (a color close to their natural lip color = MLBB). You can choose your preferred texture, whether matte or sheer, while creating a custom shade that makes your complexion look instantly brighter.
Since the way a finish looks can vary from person to person, the practical choice is to select the one item you usually struggle with the most.
🚨 Tips for Booking and Getting to Amore Seongsu (Walk-ins Are Not Accepted)
This experience requires 100% advance reservations. Since you will not be admitted if you simply show up, it is best to start making arrangements as soon as your trip is decided.
✅ How to Make a Reservation
Reservation slots open several weeks in advance through the global official website of “Amore Seongsu” or the official Naver reservation page (which accepts overseas credit cards). Popular time slots tend to fill up quickly, so it is best to check as soon as your dates are set.
✅ What to Do on the Day
The Seongsu area is packed with popular attractions, and getting around may take longer on weekends. To ensure a smooth experience, plan your schedule with enough time to arrive a little before your reservation time.
▶ Recommended spots in the Seongsu area are here→【Internal link】
👗 Clothing & Makeup Tips (To Improve Diagnostic Accuracy)
To accurately measure your skin tone, your condition on the day is very important.
✅ Makeup
It is best to visit without makeup or with light makeup. Although cleansing areas are often available inside the studio, wearing makeup that is easy to remove will help the process go smoothly on the day.
✅ Colored Contact Lenses
Colored contact lenses may affect the diagnosis. For peace of mind, switch to clear lenses or be prepared to remove them.
✅ Clothing Tips
Clothing with a wide neckline makes it easier to measure the boundary between your neck and skin. Avoid brightly colored tops that affect the impression of your face, and choose calm, muted colors to make the diagnosis go smoothly.
❓ Frequently Asked Questions (FAQ) About Amore Seongsu
Q. How long does the experience take?
A. Including the consultation and engraving, it generally takes approximately 60–90 minutes. The duration may vary depending on how crowded it is.
Q. What are the experience menus and prices?
A. Prices are set for each menu, such as foundation, cushion, and lip products. For the latest prices, it is best to check the official reservation site.
Q. Is support available in Japanese or English?
A. In many cases, English-speaking staff are available, and consultations can also be conducted using translation tools. For peace of mind, ask about Japanese-language support when making your reservation.
Q. Can I participate without a reservation on the day?
A. Since the experience requires 100% advance reservations, same-day registration on-site is generally not possible. Be sure to reserve a slot through the official website or Naver reservation.
✨ Summary
At Amore Seongsu in Seongsu, you can enjoy a one-of-a-kind custom cosmetics experience created through AI skin analysis and robotic formulation. Finally, here is a checklist of things to prepare before your visit.
☑ As soon as your travel dates are set, check the official website or Naver reservations
☑ Decide in advance on one item you are most interested in, such as foundation or lipstick
☑ Visit on the day bare-faced or wearing light makeup that is easy to remove
☑ Prepare to switch your colored contact lenses to clear ones or remove them
☑ Decide in advance on the name or words you want engraved so you won't hesitate on the day
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